Online Marketing Solutions for your Orthopedic Practice
Can Patients Find You Online?
Healthcare websites are playing a vital role in patient care, education and communication. With the Internet now influencing patient choice, healthcare practitioners have begun to understand and accept that a good web marketing presence is essential if they are to improve the management and marketability of their practices, attract new patients, and remain competitive.
Nielsen/Net Ratings estimates that more than 75% of US Households are connected to the Internet, with nearly half between the ages of 19-50. With a high proportion of the healthcare industry's ideal target market technically proficient, now is the perfect time to invest in online solutions to improve efficiencies, reduce costs and impact your practice's bottom line.
Harris Interactive
August 2010
The latest Harris Poll, measuring how many people use the Internet to look for information about health topics, finds that the numbers continue to increase. The proportion of those who are online and have ever used the Internet to look for health information has increased to 88% this year, the highest number ever.